Best Shopify Email Pop Ups [Reviews & Comparison]

Author

Helen Smith
June 25, 2024

Hello Store Owners!

Are you looking to supercharge your Shopify store's email marketing efforts? We've got you covered! Today, we're diving deep into the best Shopify email pop ups that can help you boost conversions and grow your subscriber list.

After thorough research, we’ve handpicked four outstanding pop up apps for you to consider.

Let's explore each one in detail.

[1] - Plum 9/10

Source: Shopify

Plum is a powerful and versatile email pop up app designed to help you engage your visitors and convert them into subscribers. With its user-friendly interface and robust features, Plum stands out as a top choice for Shopify store owners.

Main Features:

  • Customizable Templates: A wide variety of beautiful, pre-designed templates that are easy to customize to match your brand.

  • Advanced Targeting Options: Target specific visitor segments based on behavior, location, and referral source.

  • A/B Testing: Test different pop up variations to see which ones perform best.

  • Exit-Intent Technology: Capture visitors' attention just as they are about to leave your site.

  • Analytics & Reporting: Detailed insights into your pop up performance to optimize and improve.

Pros:

  • Highly customizable and user-friendly.

  • Effective targeting and A/B testing features.

  • Excellent customer support.

Cons:

  • New in the market.

  • Only 5 Reviews.

Pricing: FREE

[2] - Popupsmart 8.5/10

Source: Shopify

Popupsmart is a flexible and easy-to-use email pop up app that helps you capture leads and boost sales with minimal effort. Its intuitive design makes it accessible even for those new to email marketing.

Main Features:

  • Drag-and-Drop Builder: Create stunning pop ups without any coding skills.

  • Smart Targeting: Display pop ups based on user behavior and demographics.

  • Mobile-Friendly: Pop ups that look great on any device.

  • Conversion Analytics: Track your pop up performance and conversion rates.

Pros:

  • Easy to set up and use.

  • Responsive and attractive designs.

  • Comprehensive analytics and targeting options.

Cons:

  • High Price.

  • Limited features in free plan.

Pricing:

  • Free Plan

  • Basic Plan: $39/month

  • Advanced Plan: $69/month

  • Pro Plan: $99/month

[3] - OptiMonk 8.2/10

Source: Shopify

OptiMonk is a feature-rich email pop up app that focuses on personalization and advanced targeting to help you convert visitors into subscribers and customers.

Main Features:

  • Personalized Messages: Customize pop ups for different visitor segments.

  • Advanced Segmentation: Target users based on their behavior, location, and more.

  • A/B Testing: Optimize your campaigns by testing different variations.

  • Integrations: Seamless integration with popular email marketing tools and CRMs.

Pros:

  • Excellent personalization options.

  • Strong integration capabilities.

  • Effective A/B testing features.

Cons:

  • Can be complex to set up for beginners.

  • Higher-tier plans can be expensive.

Pricing:

  • Free Plan

  • Essential Plan: $39/month

  • Growth Plan: $99/month

  • Premium Plan: 249/month

[4] - Wisepops 7.6/10

Source: Shopify

WisePops offers a comprehensive suite of tools for creating and managing email pop ups, designed to help you engage visitors and increase conversions effectively.

Main Features:

  • Customizable Pop ups: Create personalized pop ups with ease.

  • Behavioral Targeting: Show pop ups based on visitor behavior and actions.

  • Real-Time Analytics: Get real-time insights into pop up performance.

  • Multiple Display Options: Choose from a variety of pop up formats including banners and overlays.

Pros:

  • Powerful targeting and customization features.

  • Real-time analytics for instant feedback.

  • Versatile display options.

Cons:

  • Higher starting price point.

  • No free plan, only with limited time.

  • Charges based on total page views, not just pop up views.

Pricing:

  • 50k views: $49/month

  • 100k views: $79/month

  • 250k views: $149/month

  • 500k views: $199/month

Benefits of Email Pop ups

Increased Subscriber Growth:

Email pop ups are highly effective at capturing the attention of your visitors, encouraging them to subscribe to your newsletter or promotional updates. This helps build a robust email list that you can leverage for marketing campaigns.

Enhanced User Engagement:

By using targeted and personalized pop ups, you can engage visitors with relevant content and offers. This not only improves user experience but also increases the likelihood of conversions.

Higher Conversion Rates:

Strategically placed pop ups can significantly boost your conversion rates. Features like exit-intent pop ups capture visitors just as they are about to leave, giving you a final opportunity to convert them.

Valuable Insights:

Pop up apps often come with analytics and reporting tools that provide valuable insights into your campaigns. This data helps you understand what works best and optimize your strategies accordingly.

Customization and Flexibility:

Modern pop up apps offer a wide range of customization options, allowing you to tailor the pop ups to match your brand and target specific visitor segments.

Conclusion

Email pop ups are a powerful tool in your Shopify store’s marketing arsenal. Whether you’re looking to grow your email list, enhance user engagement, or increase conversions, a well-implemented pop up strategy can make a significant difference.

With various options available, like Plum, Popupsmart, OptiMonk, and WisePops, you can choose the one that best fits your needs and budget.

Happy selling!